Faced with increased competition from both UK and overseas companies, this Midlands based fabricator approached Projects for help to increase sales.
Identifying new companies to target based within 100 miles of their site, and also contacting those who they hadn't worked with for twelve months, gave an immediate and positive boost.
The telemarketing team focused on creating very high quality meetings and only with those who had an immediate project to quote on. Where possible, CAD drawings were also obtained to allow quotes and preparation for meetings.
Following a 10 day trial campaign the company put in place a regular programme of 10 working days per month to keep the momentum of the campaign going.